These sessions can be used for a variety of purposes, from copy and messaging feedback to outlining and detailing a technical strategy for your website or business goals. Here are the most popular:
Business Strategy
Given her experience with a variety of businesses in different industries and with different approaches, Brandi knows what makes a business successful and has a way to merge what works with what will work best for you. We will look at who you are, what you offer, and discuss what strategies and approaches may be best for you and your business. We may look at messaging and copy together, marketing strategy, overall business operations strategy, or some other related topic. Each strategy session is 60 minutes.
Investment: Starting at $750
Sitemap Strategy
You would meet with Brandi for a 60-minute or 90-minute session to create a sitemap for your website, noting page sections you’ll need for the best conversion and user experience. We will also discuss who your audiences are and determine the primary and secondary actions we want your audience to take on the website. This meeting will also give us a better understanding of potential phases.
Key Deliverable: A sitemap that shows you the pages and pieces needed for your website. (Sitemap is built on Octopus.do)
Why is a sitemap important?
A sitemap outlines the structure and hierarchy of your website, including all pages, sections, and navigation paths. This provides a clear roadmap for building and organizing content.
By planning the layout and flow of your website in advance, we can optimize the user experience. A well-designed sitemap ensures that visitors can easily find the information they need, leading to higher engagement and satisfaction.
Developing a sitemap forces you to think through the content you want to include on your website. This allows you to identify any gaps or redundancies in your content strategy and ensure that all necessary information is covered.
Investment: Starting at $1,000
Technical Strategy
You would meet with Brandi for a 90-minute or 2-hour session to map the technical needs for your business. This includes looking at user experience and flows through your website. We will also discuss any other technical requirements for your website.
Key Deliverable: A document that contains a full list of the technical requirements for your website and/or app.
Why is it important to map technical needs?
Clearly defining technical requirements ensures that your website functions in a way that can fully support your business or organization.
It also ensures that we have a clear mutual understanding of the work that needs to be done, which will help you avoid unexpected budget increases or potentially ending up on a platform that doesn’t allow for future growth of your business.
Technical requirements may include features such as e-commerce functionality, user registration systems, content management systems (CMS), search functionality, and integrations with third-party services. By identifying these needs upfront, we can ensure that your website meets the functional requirements of your business and users.
Investment: Starting at $1,500