Since January 2018, Alchemy + Aim has worked with Dr. Robin Smith, providing strategic website and business guidance, website development, and ongoing technical support. A+A has worked with Dr. Robin to build a thought leadership website featuring her powerful messages and offerings. From a SiriusXM show to published books, A+A has helped Dr. Robin create a digital presence that mirrors the zeal, inspiration, and vitality of Dr. Robin herself and her transformative impact on people.

Case Studies

Truth. Compassion. Transformation. Unlocking the Heart of the Matter.

Dr. Robin Smith, a psychologist, speaker, and bestselling author, gained prominence as the on-air therapist for The Oprah Winfrey Show. After a severe car accident that caused a traumatic brain injury, Dr. Robin cemented her commitment to resilience, truth, and personal growth and now works with diverse audiences and clients to lead breakthrough initiatives that empower people to conquer adversity.

She collaborates with Fortune 100 and 500 companies and esteemed organizations to craft impactful programs and presentations. She hosts The Dr. Robin Show on SiriusXM’s Urban View to facilitate soulful conversations that “unlock the heart of the matter.” She co-wrote and published The Invisible Ache with Courtney B. Vance to guide the well-being of Black boys, men, and their loved ones. Her appearances on esteemed platforms like Tamron Hall and CNN reflect her influential voice in psychology and social justice.

We’ve had the unique opportunity to witness Dr. Robin grow her presence and impact in the world and to help create a digital presence that evolves in tandem. From supporting book launches to expansion of her operations, we’ve loved jumping in to support various aspects of her business so that her messages about transformation, healing, and social justice reach more people.”

Brandi CEO of Alchemy + Aim

Authenticity is a collection of choices that we have to make every day. It’s about the choice to show up and be real. The choice to be honest. The choice to let our true selves be seen.”

Dr. Robin

Relationship Overview

“We’ve had the unique opportunity to witness Dr. Robin grow her presence and impact in the world and to help create a digital presence that evolves in tandem. From supporting book launches to expansion of her operations, we’ve loved jumping in to support various aspects of her business so that her messages about transformation, healing, and social justice reach more people.” – Brandi, CEO of Alchemy + Aim

What We Did For Them

Strategic Business Guidance

Website Strategy

Website Development

Ongoing Website Support

Website Maintenance

Site Optimization

Hosting Support

Timeline

A+A and Dr. Robin Smith have worked together since 2018 to build a digital presence that mirrors her work’s inspirational and transformative power. Here’s a snapshot of how we’ve worked together over the years:

2020 | January

A+A builds and launches the new thought leadership website to showcase Dr. Robin Smith’s offerings and work.

2020 | December

A+A supports the identification and hiring of a new brand and website designer.

2021 | September

Website updates to showcase the launch of The Dr. Robin Show on Sirius XM.

2022 | July

A+A launches a new version of Dr. Robin Smith’s website.

2023 | October

A+A launches Dr. Robin Smith’s website for The Invisible Ache to support her new book about black men and mental health, co-authored with Courtney B. Vance.

How A+A Works With Thought Leaders, Authors, and Speakers

Thought leaders, authors, and speakers are visionaries with a purpose, and Alchemy + Aim loves helping this client niche broadcast its messages and amplify its impact. As a visionary, you require strategic support to build websites that evolve with you and pave the way for future endeavors and crossover content. Alchemy + Aim helps craft websites to support blog, podcast, video, and educational content—and the robust marketing systems needed for campaigns, launches, public relations, and growth. The A+A team is a quick study of the intricacies of your mission—from authenticity to justice—and helps you emblazon your brand and increase your impact with a thought leadership website just for you.

Contact Us

Additional Design Phillip DeVita
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