This audit was far beyond what I have experienced in the past, with its thoughtfulness, specificity, and quality of feedback. It helped me understand what’s been lacking in our website that I wasn’t able to articulate because I’m too close to my business. I didn’t feel any website shame as I was reviewing the comments — the focus wasn’t on what’s wrong, but rather on identifying the hidden opportunities and capitalizing on them. I know specifically what can be changed, why the recommendations were made, and I have a clear idea of what needs to happen next. This not only makes it easy for me to see the path, but easy to take action and get things done. This was so valuable, we’re making it an annual audit to help us stay current.
Brandi is owner and Chief Alchemist at Alchemy+Aim. She uses her backgrounds in web development and business to help visionaries, creatives, and entrepreneurs get the website they need to take their business to the next level.