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Advice , Favorites , Opinion

To Create or To Consume

We live in a world where we can access content in a few keystrokes. It’s easy to consume new information,…

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Fall trees and thanksgiving as a Wordpress web developer

Things We Are Thankful For

Happy Thanksgiving! Here at Alchemy + Aim, we all feel incredibly thankful to work with a talented team, lovely collaborators,…

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An audience-centered strategy is the key to gettin

An audience-centered strategy is the key to getting a highly engaged audience.

Before you start hitting those keys to type out a blog post, think about what your audience wants to know.

What common questions do they have?

Can you give them some insight about a hot topic in your industry?

And here’s a little pro tip: when you identity these questions, put them as H2 headlines in your post and fully answer each question.

After you’ve identified topics your audience is curious about, do your keyword research and always aim for at least 2 long tail keywords per post!

You’ll generate the right type of traffic if you use target keywords that are more specific and are longer.

Have questions about SEO and content marketing? Drop them in the comments! ⬇️

#smallbusinesssupport #contentmarketing #websiteservices #websitedevelopment #digitalpresence #webstrategy #websitecontent #webanalytics #analyticstools #smallbusinesstips #smallbusinessmarketing #digitalmarketing #seotips #seotipsandtricks

SEO and content marketing are two sides of the sam

SEO and content marketing are two sides of the same coin.

They may have been thought to be two separate things, but times have changed and these two concepts are merging.

Instead of having a high performing blog post stuffed with keywords, we recommend a content strategy centered around your audience first and quality long-tail keywords second.

Moving to an audience-first content strategy makes for more highly informative and entertaining content! Everything you write about or offer should be highly valuable for your audience, which turns them to raving fans, then eventually paying customers!

Have questions about SEO and content marketing? Drop them in the comments! ⬇️

#smallbusinesssupport #contentmarketing #websiteservices #websitedevelopment #digitalpresence #webstrategy #websitecontent #webanalytics #analyticstools #smallbusinesstips #smallbusinessmarketing #digitalmarketing #seotips #seotipsandtricks

We love working with @brenebrown and her amazing t

We love working with @brenebrown and her amazing team on her websites and are so excited for the world to check out the new brenebrown.com.

Designed by the in-house BBEARG design team, this website is engaging, immersive, and visually beautiful.

Our team here at Alchemy + Aim loved developing this site!

#websitedesign #websitedesigners #websiteservices #websitedevelopment #digitalpresence #webstrategy #websitecontent #contentmarketing #websitecreation #wordpresswebsite #magicmoments #dowhatyoulove #onlinepresence

📣 In case you needed a reminder today.

There’s something special inside of you and your business is helping unleash that part of you.

#smallbusinesssupport #websitedesign #websiteservices #websitedevelopment #digitalpresence #webstrategy #websitecontent #webanalytics #smallbusinesstips #smallbusinessmarketing #digitalmarketing #dowhatyoulove

🌶️ Hot take: Sometimes it makes more sense to

🌶️ Hot take: Sometimes it makes more sense to use pre-made themes with SOME custom work vs a custom built website.

For many of our previous clients, they needed to just get started. So we like to recommend some branding work, and use those visual assets to create a website with a pre-made theme.

The upside? Pre-made themes offer flexibility – meaning that we can ADD some custom functionality and elements if needed.

And it’s enough to get small businesses started, but also grow with you in the first few years of your business.

When it comes to your website, it’s all about getting you from where you stand today to where you want to be. It sets the stage for greater success.

Want more website tips for your small business? Follow @alchemyandaim!

#websitedesign #websitedesigners #websiteservices #websitedevelopment #webstrategy #websitecontent #contentmarketing #websiteagency #websitebuilder #websitedesignagency #websitedevelopers #websitetips #websitetipsforbusinesses

The Connection website was one for the books. Fou

The Connection website was one for the books.

Founder Amy was such a joy to work with and was passionate about the new look of the website following a rebrand.

The connection: @theconnectionco_amygeach

Website design by @verobranding

Website development by Alchemy & Aim

How do you really know a custom website is for you

🙅Don’t stay in the safe zone. Set your goals

Logo Jane Reaction

Design Rebecca Pollock

Additional Design Phillip DeVita